GROWING OUR OUTDOOR RECREATION ECONOMY
Americans spend more than $600 billion a year on outdoor gear and trips to get outdoors. Communities in the PA Wilds are in great position to grow this industry given the region’s natural landscape and manufacturing background. Dozens of partners are working together to create jobs, diversify local economies, improve quality of life and inspire stewardship in the Pennsylvania Wilds.
The Pennsylvania Wilds has more public land than Yellowstone and boasts two National Wild & Scenic Rivers, the largest elk herd in the Northeast and some of the darkest skies in the world. Stewardship is critical to seeing the region’s outdoor recreation economy thrive for future generations.
CREATING JOBS, SYNERGIES
Dozens of small businesses – lodges, restaurants, wineries, outfitters, artisans, manufacturers of outdoor products – have started or expanded in the region in recent years. We help local businesses tie into the PA Wilds brand, connect to resources and plug into regional networks to help them thrive.
IMPROVING QUALITY OF LIFE
Visitors spent $1.7 billion in the PA Wilds in 2011 – an 11.5 percent rate of growth that was one of the highest among the state’s 11 tourism regions. Investing in nature tourism helps establish the PA Wilds as a premier outdoor destination while creating opportunities for locals.
Programs & Services
PA Wilds Map (96 KB)
Map of PA Tourism Regions (251 KB)
Regional Tourism Organizations (111 KB)
The Meaning of the Brand (747 KB)
PA Wilds Design Guide (13922 KB)
Artisan Trail Guidelines (587 KB)
Tying into the PA Wilds Brand (1127 KB)
The PA Wilds has provided a common focus that has brought a wide range of federal, state and local agencies together to work on mutual issues we all face. … It has fostered pride in our local communities among the residents, not just visitors.
The PA Wilds has really strengthened the bonds between the communities up here. … We knew we had to put aside our parochial interests about our individual communities and try to do something as a group.
“No initiative exists in the country on this scale and level of strategic thinking.”